REDKEN EDUCATION 2018 LEARN BETTER. EARN BETTER. LIVE BETTER.

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1 REDKEN EDUCATION 2018 LEARN BETTER. EARN BETTER. LIVE BETTER.

2 MESSAGE TO THE TRIBE OUR MISSION Redken strives to instill the principles of wealth and success to the professional salon industry. Our goal is to empower salon professionals with educational tools that will help them increase their income. Through our passion for teaching, we can help the salon community develop its skills in business, design and color, training, personal development and wealth-building. AT REDKEN, WE BELIEVE THAT EVERY SALON PROFESSIONAL SHOULD LEARN BETTER THROUGH AMAZING EDUCATION OFFERINGS SO THAT THEY CAN EARN BETTER AND ULTIMATELY LIVE BETTER. This simple vision drives everything that we do at Redken to help you, the salon professional achieve your goals. Please take a moment to look at our educational offerings and select what you need to succeed. SOFIA FAGERLUND NORDIC EDUCATION MANAGER sofia.fagerlund@loreal.com REDKEN EDUCATION Redken Education fokuserer på dine behov som frisør og som salon. Hvad er dit udgangspunkt, og hvilke mål vil du opnå? Ud fra dette tilpasser vi hver uddannelse, så den bliver så berigende som muligt for netop dig og din salon. Du får både teori og praktisk træning under ledelse af inspirerende Redken eksperter. Uddannelsen gennemføres in-house i din salon, på vores events rundt om i verden eller på Redken Exchange Copenhagen. The Redken Platform er vores uddannelsesplatform. Den indeholder to niveauer: In-house og Exchange. In-house introducerer Redkens principper og produkter, ud fra deltagernes kompetencer og forretningsmæssige behov. Disse uddannelser gennemføres hos dig i din salon. Redken Exchange er vores akademi i København. Her finjusterer du din ekspertise og kreativitet med inspirerende og fordybende kurser under ledelse af nogle af de bedste i branchen. OUR VISION To help every salon professional LEARN BETTER, EARN BETTER AND LIVE BETTER. OUR COMMITMENT Personal-Based Approach Principle-Based Content Transformational Experiences

3 ARTIST NETWORK PhilipBarwick Justinisaac Lrs Eriksen Eitran AdamBrowneUK Adina_Doss Jorge_Joao Justbhair Carmody Homan Hughshoot Samvillahair Lorizabel Coachchrisbaran Ville Kärkkäinen Lindseymolson Jenny Karlsson Georgegarciaredken Krissorbie Tonje Dahlen Seangodard REDKEN S ROCK STARS OUR GLOBAL NETWORK OF ARTISTS SHARES THEIR PASSION AND TALENTS TO INSPIRE SALON PROFESSIONALS AROUND THE WORLD. DO YOU HAVE WHAT IT TAKES TO JOIN THIS AMAZING COMMUNITY?

4 LEARN BETTER. EARN BETTER. LIVE BETTER. PRINCIPLE-BASED EDUCATION REDKEN EDUCATION IS BUILT ON PRINCIPLES THE PRINCIPLES THAT FORM THE FOUNDATION OF OUR PROGRAMS ARE ALL UNIVERSAL, TIMELESS AND CANNOT BE BROKEN. ONCE YOU DEVELOP AN UNDERSTANDING AND APPRECIATION OF THE BASIC PRINCIPLES, YOU WILL UNDERSTAND THE WHY BEHIND WHAT YOU DO AND BE MORE CONFIDENT! PERSONAL-BASED APPROACH WE BELIEVE EDUCATION SHOULD BE INTERACTIVE, ACCESSIBLE AND FUN! OUR UNIQUE, PERSONAL-BASED APPROACH CREATES THE ULTIMATE EXPERIENCE TO HELP EVERY SALON PROFESSIONAL LEARN BETTER, EARN BETTER AND LIVE BETTER. TAG DIN KARRIERE TIL ET NYT NIVEAU Udvikl din ekspertise og kompetence med REDKEN. Vælg dit program og gå hele vejen og bliv Redken artist! GENNEMFØRT TIDLIGERE PROGRAMMER OG SOM HAR EN PASSION FOR AT DELE UD AF SIN VIDEN OG INSPIRATION GENNEMFØRT REDKEN COLOR AUTHORITY GENNEMFØRT SPECIALIST PROGRAMMET ER DETTE NÆSTE TRIN REDKEN ARTIST "Som REDKEN ARTIST er du en drivende kraft" ELLEN LAWLOR Redken Artist REDKEN CERTIFICATION REDKEN CERTIFIED HAIRCOLORIST er for dig, som gerne vil bekræftes i, at du tilhører eliten. Det er et internationalt certifikat kun for de bedste. Dette er sidste trin på vejen for at blive REDKEN ARTIST. REDKEN AUTHORITY Efter gennemførelsen af Specialistprogrammet er denne uddannelse dit næste trin til at blive Redken Certified Haircolorist. Denne grundsten inden for farve og teknik giver dig færdigheder til at klare alle farveudfordringer i salonen. Er du allerede certificeret, giver denne uddannelse dig yderligere forbybelse indenfor farve og teknik. REDKEN SPECIALIST DETTE ER FØRSTE TRIN FOR EN REDKENFRISØR OG FØRSTE TRIN TIL AT BLIVE REDKEN CERTIFIED HAIRCOLORIST Dette er første trin i din Redken karriere. Programmet vil give dig viden og en dybere forståelse for farver, styling og produktkendskab.! klik ind på redken.dk for mere information om disse programmer

5 REDKEN EDUCATION PLATFORM AT A GLANCE HAIRCOLOR Haircolor Obsessed Color Ready Color Update Principle Based Color Correct It! Principles of Blonding Color Authorithy HAIRCARE Haircare Obsessed Principles Of Consultation Haircare Update Haircare With A Twist MEN Redken Brews Product Knowledge Gents Morning Brew Gents Workshop WEALTH Communication Retail: It s In the Bag New Clientele Re-Booking: Power Booking Retention: The Perfect Clientele Referral: Promoting Referral Business Business Solution STYLING Styling Obsessed Styling Update & Quickfix Principle Based Finishing Styling With A Twist